Parents across America face a growing wave of sophisticated online fraud designed to exploit their deepest fears and protective instincts. Americans reported losing more than $12.5 billion to fraud in 2024, representing a 25% increase over the prior year, according to new Federal Trade Commission data.

Parents represent a particularly vulnerable target because scammers understand that nothing motivates faster action than a perceived threat to a child’s safety or wellbeing. These criminals exploit parental love —creating artificial urgency that bypasses normal thinking.

Why scammers target parents

Parents are prime scam targets for several key reasons:

• They often have established credit, making it attractive for scams involving money.
• Easy access to cash that hackers try to tap into.
• Most importantly, parents will go to extraordinary lengths—including financial sacrifice—to protect their children from harm.

Modern technology has made these scams more convincing than ever. Scammers now use artificial intelligence to clone voices, create fake social media profiles, and generate realistic scenarios that seem entirely plausible to worried parents.

The 5 most devastating scams bankrupting parents right now

1. Family emergency scams

The most emotionally devastating scam targeting parents involves fake emergencies. Scammers use AI to clone the voice of a child in distress, calling parents with scenarios like car accidents, jail time, or medical emergencies. The caller, sounding exactly like their child, beg for immediate money transfer while pleading for secrecy.

These scams create powerful emotional responses that override logical thinking. Parents hear their child’s voice saying, “Don’t tell Dad” or “I’m scared,” and immediately spring into action without verification.

“Pause and verify” protocol: Teach your entire family the 24-hour rule for any urgent financial requests. No legitimate emergency requires immediate wire transfers or gift card payments. Always hang up and call back using a known phone number to verify any emergency claims.

2. School-related fraud

Cybercriminals pose as school officials, coaches, or administrators claiming children owe money for equipment, field trips, or disciplinary issues. They demand immediate payment via wire transfer, gift cards, or cryptocurrency to avoid serious consequences like suspension or criminal charges.

These scams work because parents want to protect their children’s academic and social standing. The fraudsters create artificial deadlines and threaten embarrassment or legal action if parents don’t act quickly.

Verify information: Hang up and contact the school or organization directly using their official phone number or website to confirm its authenticity.

3. Social media kidnapping hoaxes

In virtual kidnapping scams, fraudsters monitor children’s social media activity to gather personal information. They then call parents claiming to have kidnapped their child, demanding ransom money. Meanwhile, the child is simply unavailable—perhaps in class, at practice, or with friends.

These schemes rely on the parent’s inability to immediately reach their child for confirmation. The scammers use publicly available information from social media posts to make their demands seem legitimate.

Multi-Factor Authentication (MFA): Enable two-factor authentication on all family accounts, especially email, banking, and social media. This simple step blocks 99% of automated attacks, even if passwords are compromised. Show your children how to use authenticator apps rather than SMS authentication when possible. Additionally, It’s critical for parents to set their children’s social media accounts to private, use parental controls, and monitor their child’s social media habits.

4. Financial Sextortion of Minors

The FBI has identified “financial sextortion” of teens as a “rapidly escalating threat”. Criminals trick minors into sharing explicit images, then blackmail both the child and parents for payment. These predators target children through gaming platforms, social media, and messaging apps.

A study found approximately 5% of U.S. students reported that they had been the victim of sextortion.  With 1 in 7 youth victims (15%) saying they harmed themselves in response to sextortion. Parents often discover these crimes only when their children’s demeanor changes or exhibit severe behavioral changes. The psychological damage extends far beyond the financial cost.

Social media privacy settings: Regularly audit your family’s social media accounts together. Scammers harvest information from public posts to make their schemes more convincing. Teach children to never post real-time locations, vacation plans, personal details that criminals can exploit or share personal and explicit photos.

5. College and scholarship scams

As college costs soar, scammers target parents desperate to secure educational funding for their children. They offer fake scholarships, guaranteed admissions, or student loan forgiveness programs that require upfront fees or personal financial information.

These scams often impersonate legitimate organizations and use official-sounding language to appear credible. Parents, stressed about their children’s futures, may overlook red flags in their eagerness to secure opportunities.

Email security awareness: Practice identifying phishing emails with your children using the “STOP, LOOK, THINK” method:

• STOP: Don’t click links or attachments immediately.
• LOOK: Check sender addresses carefully for misspellings or suspicious domains.
• THINK: Ask yourself if the request makes sense and verify independently.

Your 5-step defense plan: stop scammers before they strike

1. Real-time threat detection: Webroot’s advanced algorithms identify and block malicious websites, phishing attempts, and dangerous downloads before they can compromise family devices or data.
   
2. Identity protection services: Comprehensive monitoring of identity, credit, and financial accounts helps detect fraud early, with up to $1 million in fraud expense and stolen funds reimbursement.
   
3. Secure family browsing: Webroot automatically warns users about suspicious websites and blocks access to known scam sites, protecting curious children and busy parents from accidentally accessing dangerous content.
   
4. Dark Web monitoring: This crucial feature monitors family members’ personal information and sends alerts if data appears in breaches or on criminal marketplaces.
   
5. Password security: Strong password management ensures that all family accounts remain protected with unique, complex passwords that children and parents can easily access when needed. Never reuse passwords across accounts and use a password manager to track them all.

Don’t let criminals exploit your parental instincts

• Establish clear communication protocols with your children.
• Create unique code words or security questions that only family members know.
• Practice scenarios where children should verify requests through multiple channels before sharing information or money. Have regular family discussions about online safety to help children understand current threats without creating excessive fear.
• Participate in school, community centers, and parent organizations cybersecurity workshops specifically designed for families.
• Combine street-smart awareness with enterprise-level cybersecurity solutions like Webroot to create an impenetrable defense against parent-targeting criminals.

 With October being Cybersecurity Awareness Month now is the perfect time to put your cybersecurity family game plan into place. The criminals betting on your parental panic are about to learn that informed, protected parents don’t make easy targets.

Additional Resources:

• FTC Scam Reporting
• FTC 2024 Data Book
• FBI Internet Crime Complaint Center
• National Center for Missing & Exploited Children
• Webroot Solutions

The post Guarding your family against the latest online threats appeared first on Webroot Blog.

Ready, set, pack! Summer travel season is here and that means family road trips, beach vacations, international adventures and more. While summertime is prime time for getaways, did you know it’s also prime time for online fraud? Scammers are targeting the travel industry, putting millions of travelers at increased risk. Research shows that the travel and tourism sector ranked third in cyberattacks, with nearly 31% of hospitality organizations experiencing a data breach and a record 340 million people affected by cybercrimes. According to Mastercard, travel-related fraud in 2024 increased by 18% during the summer peak season and 28% in the winter peak season. 

Why travelers are prime targets

Being in an unfamiliar environment can put your personal information at risk if you’re relying on public Wi-Fi networks, using shared devices, and carrying valuable personal and business data on mobile devices. Let’s be honest, when you go into “vacation mode” and start relaxing, it’s only natural that you might also start letting your guard down. Even the best trips can have stressful moments, and when you miss a flight or get lost in a new destination, it’s easy to become less vigilant about protecting your cybersecurity. This is especially true when you travel to foreign countries. In fact, 90% of international travelers admit to risky tech practices while abroad. Fewer than 1 in 3 travelers (31%) protect their data with a virtual private network (VPN) when traveling internationally.

What to know before you go

Believe it or not, the risks to your data security start long before your vacation begins. As soon as you start booking your trip, the cybercriminals start circling. Fraud rates in sectors associated with the early stages of trip planning increased more than 12% between 2023 and 2024. At a time when inflation and economic pressures are on the rise, people are looking for deep discounts, and scammers are seizing the opportunity to steal your private data and your money.

• Fake travel websites and rental listings: When you find a killer price on a luxury cruise, a European tour or an oceanfront Airbnb, take another look before you book! Scammers use phony offers, manipulated destination photos, and fake confirmation links to lure victims into “purchasing” great travel deals. Always double check and confirm you’re dealing with a legitimate website or listing before you hand over any credit card information.

• Phishing scams: Phishing scams that target travel-related platforms are on the rise. Cybercriminals pose as legitimate organizations and use fake emails, text messages and phone calls to lure you into giving up financial information. These messages often ask you to click on links that embed malicious software onto your device and steal your sensitive data. In 2024, the travel website booking.com reported a 500%-900% increase in travel-related phishing scams. This rise was attributed to the large number of scams using AI, making it easier for criminals to mimic trusted sources. If you get a suspicious message, call the company or go to their website and log in directly before clicking on any links.

• Loyalty fraud: Loyalty fraud, also known as points fraud, happens when scammers steal points or personal information from a loyalty program. The travel industry is especially vulnerable to this type of attack because so many travel-related companies, including travel agents, cruise lines, airlines and hotels, offer points programs for frequent travelers. Thieves often access loyalty accounts with credentials stolen in a data breach. Be sure to create strong passwords for your accounts and check your balances regularly.

Pre-trip security

Before you hit the road, help protect your digital data and devices with a few simple security practices.

• Alert your financial institutions: Only about half of travelers (52%) alert their financial institutions before traveling abroad, but it’s a powerful way to fight cybercrime. When banks and credit card companies know your travel plans, it’s much easier for them to flag any suspicious transactions.
• Turn off your Bluetooth:  Bluetooth technology automatically creates wireless connections and can give cybercriminals the ability to see what apps and websites you’re logged into. Only 44% of travelers say they make sure to turn off their Bluetooth signal, but it’s a simple way to thwart hackers. It’s also a good idea to turn off device sharing features and update your passwords before a trip.
• Update your Wi-Fi setting: Joining unknown Wi-Fi networks is very risky and can open up your personal data to hackers. Since public Wi-Fi often has weak security,  it’s important that your phone doesn’t connect to unsecured networks automatically. Make sure to go into your phone settings and disable auto-join for unknown Wi-Fi networks. It’s a simple way to add a layer of protection when you travel.
• Use “Find My Device” features: Enable the tracking features on your devices that can locate them if they’re lost or stolen – Find My device for iOS and Find Hub for Android.

Cybersecurity travel risks

• Rental cars: Did you know that the simple act of syncing your phone to your rental car’s infotainment system can expose your sensitive information to cybercrime? Your phone contains all kinds of information that hackers can use, including contacts, text messages, passwords and more. Infotainment systems store your information each time you connect, and it stays there unless you manually delete it. Security experts say while 57% of people sync their phones to rental cars, only half of them take steps to remove their information. Always remember to delete your profile and data from your rental car before returning it!
• Screen snoopers: Be cautious of screen snoopers (aka shoulder surfers) who try to see the activity on your laptop or phone in public places like planes, airports, and restaurants. To prevent hackers from stealing your passwords and other private information, use privacy screen protectors to shield your screens from prying eyes and always stay aware of your surroundings.
• Airport and hotel Wi-Fi:  Always be wary of public Wi-Fi networks when you’re on the road. They’re often unprotected and can make it easy for cybercriminals to intercept your data. Poor Wi-Fi security at airports and hotels can allow hackers to swipe your credentials, lock you out of accounts, and even demand a ransom for your stolen data. To ensure safety while online on public WIFI, purchase a VPN for your devices, like Webroot’s Secure VPN.
• Fake hotspot attacks: Fraudsters often set up fake hotspots to steal your information. Sometimes they alter the name of a genuine hotspot slightly (Starbucks-Coffee instead of StarbucksCoffee) to trick you into connecting. Always double-check the full network name before logging on to a public hotspot. Also, check to see if the site is using encryption. Legitimate sites that begin with “https” protect your information and make it unreadable to hackers.
• Charging stations: Public charging stations are super convenient when you’re running low on battery, but they can also pose security risks. Cybercriminals can install malicious software on these stations to steal your device’s data, a tactic known as juice jacking. Always avoid plugging directly into public charging stations and play it safe by packing your own wall chargers, car chargers and external batteries when you travel.
• Business centers and airport Lounges: Business Centers and lounges typically provide desktop computers for simple tasks like checking emails or printing boarding passes. While convenient, these public computers may be risky, as attackers can plant malware or install hardware that records your keystrokes. When traveling, use your personal devices whenever possible.

Travel safety best practices

• Use Wi-Fi networks safely: Always connect using the public Wi-Fi setting, and do not enable auto-reconnect. Always confirm an HTTPS connection when browsing the internet. Avoid accessing websites that require you to supply personal data, such as social security numbers.
• Avoid financial sites: Refrain from checking your personal banking apps or financial information over public Wi-Fi.
• Use VPN protection: A VPN encrypts your internet connection, providing a secure channel for your data. Webroot Secure VPN gives you security and peace of mind by protecting your personal information when you’re on public Wi-Fi.
• Enable two-factor authentication: Use Two-factor Authentication (TFA) on your gadgets and electronic devices. Adding an extra layer of security to your accounts can prevent unauthorized access.
• Limit public posts about your location: Avoid sharing specific details about your location and travel plans on social media to prevent potential targeting by scammers.
• Check mobile device settings: Adjust the screen settings on your devices to allow for a shorter automatic sleep feature. Implement screen locks, biometric security, and privacy settings for location services.
• Bring portable chargers: Avoid using public charging stations by bringing your own power sources.
• Install comprehensive security software: Use antivirus solutions to safeguard you from online threats, including bank fraud and identity theft. Webroot Total Protection offers comprehensive security, including real-time threat detection and response, automatic updates, and cloud backup. Other features include Wi-Fi security monitoring, secure browsing, and password management.

No matter what your summer destination, make cybersecurity part of your travel plans. From securing your Wi-Fi connection and turning off Bluetooth to enabling two-factor authentication, small steps can make a big difference. Let Webroot keep all your digital data safe while you’re on the go. Then all you have to worry about is remembering to turn on your out-of-office reply!

Looking for more information?

Fighting Back Against Loyalty Fraud

Travel-Related Phishing

Protect Yourself Against AI Phishing Attacks

Travel Scams to Watch Out For

The post Tips to make your summer travels cyber safe appeared first on Webroot Blog.

The month of June is a time for fun in the sun and a break from the school year, but did you know it’s also the perfect time to step up your family’s online security? June is Internet Safety Month, a yearly reminder to strengthen your defenses against online threats. In today’s hyper-connected world, we use the internet for just about everything, from shopping to banking to streaming and work. That goes for your kids as well. Many of their favorite activities, including gaming and connecting with friends on social media, are connected to the internet.  While all this access means added convenience, it also means constant threats to your family’s online safety.

From phishing scams to malware, hackers are constantly looking for ways to exploit weaknesses in cybersecurity systems and software. Their goal is always the same: to get access to personal data and use it for profit. The rising numbers tell the story. In 2024, the FBI’s Internet Crime Complaint Center (IC3) received more than 850,000 cybercrime complaints, with reported losses exceeding $10.3 billion. This is partly due to the increase in data breaches. Studies show that 51% of Americans report they’ve been victims of a data breach, and 64% say they’ve changed their online behavior for fear of escalating online threats like ransomware and identity theft.

Keep summer screen time safe

It’s not just adults getting targeted online. Children and teens are increasingly exposed to scams (even extortion scams), cyberbullying, and inappropriate content—especially during summer when screen time surges. A recent Pew Research study found that 45% of teens are online almost constantly. So how do you let your kids enjoy their screens safely? Webroot Total Protection and Webroot Essentials offer parental controls that make it easy to manage your children’s online activity and content access. You can block specific websites, filter out inappropriate content and set daily limits on computer time. You can also monitor what sites your kids visit and interact with, and even tailor different levels of protection for each child. Whether your kids are watching YouTube, chatting on Discord, or gaming with friends, it’s a simple way to keep them safe without having to hover over them every time they’re online. 

Protect every device

As we spend more time on our mobile devices, cybercriminals are following suit. A recent security report shows that 70% of fraud is now carried out through mobile channels. From phones and tablets to laptops, the mobile devices your family relies on daily are brimming with personal data. Now more than ever, we need to take steps to protect ourselves and our family. Webroot Essentials provides multi-device protection with real-time threat intelligence. Whether you’re on Android, iOS, Windows or Mac, all the devices in your household are constantly safeguarded against the latest online threats.

Strengthen your password security

Are you still using passwords like your dog’s name and 123? And what about your kids? Chances are their Roblox passwords aren’t as tough to hack as they should be. If there’s one weak link in most people’s security, it’s their passwords. Cybercriminals know that, and they’re taking full advantage. In fact, the 2025 Verizon Data Breach Investigations Report found 81% of data breaches were caused by compromised passwords. Here are some tips to keep all your family’s passwords secure.

• Make it complicated: It’s important to create long and complex passwords and avoid using anything that’s easy to guess. That means no “Password” or “123456”. It also means no pet names or kid’s names, since hackers can often find those details on social media.
•  Don’t recycle: Never use the same login for more than one account. It may be easier to remember, but if your username and password for one account are exposed in a data breach, hackers can use them to try and break into all your other accounts.
• Use a password manager: Let a password manager save you some headaches by doing the hard work for you. Webroot solutions include password managers that store credentials and credit card information and automatically fill in login information, so the whole family can stay secure without having to remember every login. Be careful storing your credit card information on shared devices. You don’t want a shipment of 70,000 lollipops at your door.

Defend against social engineering scams

It’s important to stay aware of the latest online threats. Social engineering scams are designed to gain your trust and then trick you into sharing sensitive details by clicking on fake links or downloading malicious software. The most common type of social engineering is phishing. In a phishing attack, hackers pretend to be someone you trust and use fraudulent emails, texts and websites to try and steal personal information.

Scammers often use phishing to target children. They pose as friends, influencers, or game platforms to trick them into clicking fake links and handing over details like credit card numbers. These scams often start with an offer of an exciting reward or a prize. Take some time to talk with your kids about these common scams.

• Fake game reward scams: Kids are offered free in-game currency on a popular platform like Fortnite, then asked to click phony links and provide sensitive details. It’s important to remind your children to redeem rewards through official game platforms only and never enter login or payment information into random pop-ups or suspicious links.
• Social media impersonation scams: Scammers create fake social media profiles to pose as a friend, classmate, or influencer, and use stolen photos or AI-generated content to build seemingly legitimate profiles. The goal is to trick kids into clicking dangerous links or downloading malware. Make sure your children know that even if someone looks familiar, they may not be who they say they are.
• Friendship and romance scams: A scammer builds an emotional connection with a child, then starts asking for sensitive info like Social Security numbers, photos, or money. Remind your kids that if someone won’t use video chat or meet in person, they’re probably not legitimate. Also remind your children, adding people to your social media friends group
• Influencer giveaway scams: Fake influencer accounts host phony contests and message “winners” asking for a fee or bank account details. Remind your kids that they should only follow verified social media accounts, and that a real contest won’t ask them to pay to redeem a prize.

Secure your home network

Home security means more than just deadbolts and alarms. With smart TVs, video doorbells, and wireless thermostats, our homes are more connected than ever. While all these Internet of Things (IoT) devices making our lives more convenient, each one is a potential entry point for hackers. Webroot Secure VPN provides encrypted connections for safe browsing at home. When your family is on the go, it protects your online privacy on unsecured networks and shields your personal information from cyberthieves.

Internet safety checklist

• Update all your operating systems and applications to the latest versions – make sure to do the same for your kids.
• Enable automatic updates for software and security for the entire family.
• Run a full system scan to detect any existing malware on all devices in your household.
• Enable multi-factor authentication on all critical accounts.
• Create unique passwords for each online account.
• Change passwords for your family’s most important accounts often, such as banking, email, and social media.
• Review settings on all social media accounts and make sure all kids’ profiles are private.
• Check app permissions, especially on your kids’ devices.
• Clear all browser cookies and caches monthly.
• Be cautious with suspicious links or unknown senders. Be sure the whole family knows to verify sender addresses before responding to requests for information or clicking any links.
• Consider comprehensive online security with Webroot Total Protection, which includes antivirus and identity protection, unlimited cloud backup, and up to $1 million in identity theft expense reimbursement. Get protection for up to ten devices and peace of mind that your family’s digital lives are secure.

Cybercriminals never take a break and neither should you. Internet Safety Month is the perfect opportunity to step up the digital safety of your entire household. And remember – online security isn’t just an annual event. Your sensitive data deserves year-round protection, and you can get it with family-friendly solutions from Webroot. Don’t wait for a data breach or other disaster to take action. Keep your kids safe and your data secure by strengthening your digital defenses today!

Looking for more information?

Avoiding Scams that Target Kids and Teens

Protecting Young Online Gamers

How Americans View Data Privacy

Social Security Numbers and Identity Theft

Protect Yourself from AI-Enabled Phishing

Common Types of Phishing Attacks

Why Use a Password Manager?

Defending Your Digital Identity from Evolving Threats

The post Build strong digital defenses for your entire family appeared first on Webroot Blog.