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Vizio, Samsung smart TVs seem to ignore tracking opt outs

5 November 2026 at 13:10
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In this article

  • Automatic Content Recognition (ACR) sends viewing data from your smart TV to third parties.
  • Vizio and Samsung TVs both appeared to send this data even when researchers opted out of ACR.
  • Only four out of eight smart TVs appeared to completely honor ACR opt-out.

If you thought that opting out of surveillance on your smart TV would give you your privacy back, think again.

A study by researchers at Northeastern University found that some smart TVs still seem to send information about what you’re watching to third parties, even after you pressed the opt-out button.

The study, ‘Watching the watchers‘, tested twelve smart TVs from ten manufacturers to find out how well they respected opt-outs from automatic content recognition (ACR). ACR is a TV feature that captures audio and/or video content from smart TVs and uploads it to a third party (typically the TV manufacturer).

The third party converts this content into digital fingerprints to understand what you’re watching, and can then use it to send targeted advertising or allow others to do the same. It’s on most if not all smart TVs, and 82% of US households had a smart TV as of last year.

The test took in the eight operating systems behind roughly 95% of US smart TVs, and ran ten viewing scenarios on each of them. These ranged from viewing antenna TV through to viewing via screen mirroring from another device. The researchers tested viewing the first-party streaming services provided free with the manufacturers’ operating systems, along with sessions using third-party streaming apps. And they tested sessions where the TV was connected to another device via its HDMI port.

The study ran all of its tests both with ACR left on, and with the opt-out setting selected. The whole test involved over 5,000 automated sessions.

Vizio continued to send 100% of what looked like traffic when viewing its first-party streaming services and antenna-based TV services, even after people had opted out, the study said. It also sent the same amount of traffic when idle. However it didn’t send any ACR traffic for third-party streaming data, according to the report.

Samsung did appear to leak some traffic from third-party streaming services after the researchers opted out of its ACR function. They tested 30 runs of Samsung’s built-in streaming service after opting out of ACR, and found that it still showed traffic “consistent with ACR”.

After opt-out, the Samsung TV’s Tizen OS seemed to send ACR-related traffic about Netflix in 7% of runs, YouTube in 10% of runs, and Tubi TV in 20%. It sent ACR 60% of the time from HDMI sessions. Like the Vizio TV, it also sent ACR traffic for all of its first-party streaming sessions.

Late last month, a researcher reverse-engineered a Samsung Smart TV and cast doubt on whether disabling ACR worked on the device.

There was good news, though. Four smart TV operating systems went completely silent after the researchers turned off ACR: LG’s WebOS, Sony’s Google TV OS, Amazon’s FireTV OS, and Supersonic’s VIDAA OS.

Encryption is a research challenge

Vizio agreed to pay $2.2 million in a 2017 FTC settlement over charges that it collected viewing histories on eleven million smart TVs without user consent. At the time, it agreed to allow people to opt out of ACR.

The Vizio TV that the researchers tested sent traffic to Kinesis, an Amazon-run data ingestion service that the manufacturer uses to analyze data from its smart TVs. The researchers noticed no dip in traffic to this domain when they opted out of ACR on a Vizio TV. They said:

“The opt-out setting has no observable effect on traffic sent to this endpoint. However, we cannot inspect the payload due to encryption so we cannot confirm whether this violates the FTC settlement.”

That’s a challenge to this research because most smart TVs encrypt their ACR traffic, including Samsung. So the researchers had to infer that this was ACR traffic based on signals such as where it was being sent, along with timing, volume, and protocol details.

One exception was Supersonic’s VIDAA OS, which sent ACR data to servers unencrypted. The servers responded unencrypted with a genre for what they recognized. Anyone watching the network could see it all, they warned. And because the servers didn’t require a login at the time of the test, over 57 million ACR detection results from other people’s TVs were accessible.

Vizio’s first-party streaming service WatchFree+ also dropped unencrypted titles of any show or channel being watched into online communications with the free TV service provider. There’s no way to turn that off, the researchers warned.

Walmart acquired Vizio for $2.3 billion in 2024, partly to help “advertisers to meaningfully connect with customers at scale and boost product discovery”.

The retailer also runs Walmart Connect, a retail media business that uses its customers’ data to help other businesses target them with ads.

Walmart was particularly interested in Vizio’s advertising business it, said at the time:

“Pairing it with Walmart Connect will be impactful and allow us to invest in our business even further on behalf of our customers.”

What smart TV owners can do

What can you do to protect yourself from a smart TV that might be sending your viewing data elsewhere? The researchers have some suggestions:

  • WebOS (LG), Fire TV OS, Google TV on Sony, and VIDAA OS on Supersonic all appeared to honor ACR opt-out, so selecting it on these TVs should be safe.
  • Disconnect the TV from the internet and use an external streaming device. That way the TV can’t send back data, even if it picks it up from the HDMI connection.
  • Use a blocklist. This takes a little more technical knowledge. If you run an internet router that can accept blocklists, then you can add a list of known ACR endpoints that will stop your TV’s traffic reaching them. The researchers provide one here.

Stop threats before they can do any harm.

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Revolve card breach: 1.5 million people may be affected

3 November 2026 at 12:26
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In this article

  • Fashion retailer Revolve said customers’ payment card numbers and expiration dates were stolen
  • Data at risk includes card numbers and expiration dates, customer names and addresses
  • Affected customers should watch their statements and consider asking issuers for new cards

Online fashion retailer Revolve Group said customers’ payment card numbers and expiration dates were stolen. In its customer notification letter filed with the Massachusetts Attorney General, Revolve told recipients the incident involved their names, addresses, and payment card details.

What was stolen?

The at-risk data includes customer names and contact information, payment card numbers, and card expiration dates. The breach only affected customers who had saved their payment card as a payment method in their Revolve account.

A filing on the Texas attorney general data breach website lists 127,200 affected Texans, but not a nationwide total. We found the figure of 1,515,073 in data returned by the site when searching for Revolve. That data labels it as the total number of people affected, but the figure isn’t displayed on the public listing. Other sites have repeated it, though they appear to rely on the same Texas record. The SEC filing did not give a number of affected people, and Revolve has not confirmed the total.

Revolve’s SEC filing does not mention card verification value (CVV) numbers. These three-digit security codes printed on the back of payment cards (four digits on the front for American Express cards) are an extra layer of security for card-not-present transactions.

It is also unclear whether the card numbers were fully visible or masked, or whether Revolve or a third-party payment processor held them.

Even without a CVV, card numbers and expiration dates may be enough to make purchases at some online stores. And scammers who know your real card details and contact information may be able to send more convincing phishing messages to trick you into revealing your CVV.

How did they get the data?

Revolve has not said how the attackers accessed the saved payment data. In its SEC filing, Revolve said it believes an unauthorized actor may have obtained the data “through automated means.” Records on the Texas attorney general’s site indicate that the incident happened on September 11 and was discovered on September 29.

No group has publicly claimed responsibility for the theft.

What Revolve customers can do now

Revolve said it has taken extra security measures following the breach, although didn’t say what those are.


Breaches happen every day. Don’t be the last to know.


If you have saved payment information in your Revolve account, your details may have been among those stolen. Fraud can often begin within days of a breach. If you’re concerned about your card details being exposed:

  • Read your statements line by line to identify even small charges that you don’t recognize. Criminals will often make a small charge using stolen card details to see if the card works.
  • Look for unfamiliar merchant names on your statement.
  • Report unauthorized charges to the card issuer immediately.
  • Consider removing saved cards from shopping accounts. You could use a password manager instead, some of which will store autofill data for payment cards.
  • Ask your card issuer to cancel your card and reissue with a new number so that the old number becomes unusable.

Also, don’t immediately trust calls, texts, or emails about the incident. Scammers can use stolen information to make themselves sound convincing. If someone claims to be calling from your card issuer, call the number printed on your card to check.

If you’re unsure about a message or link, check it with Malwarebytes Scam Guard.


Let’s face it, an incognito window can only do so much. 
 
Breaches, dark web trading, credit fraud. Malwarebytes Identity Theft Protection monitors for all of it, alerts you fast, and comes with identity theft insurance. 

Photo ID, bank checks, face scan? The UK’s age-check options

30 October 2026 at 14:00

As preparation for the UK’s planned social media ban, Ofcom has set out four ways social media platforms could check whether users are aged 16 or over. The government and Parliament will decide how the ban works in practice.

Ofcom is the regulator for the communications services in the UK. The BBC reports that Ofcom identified four ways to check someone’s age that it considers “highly effective.”

Here’s what those checks would involve:

  • Photo ID matching: Comparing a live image of you with the photo on an identity document, such as your passport, and checking the age information on that document.
  • Bank-based checks: Using age information your bank already holds about you, with your consent.
  • Facial age estimation: Using technology to estimate your age from your face. Ofcom says this technology has improved recently.
  • Digital ID services: Using a digital identity service to prove your age, rather than presenting a physical document.

Let’s think through what those checks could mean.

Challenges

The challenge isn’t simply checking someone’s age. It’s doing so without turning everyday internet use into an identity check.

Photo ID matching brings highly sensitive documents and facial images into the process, which raises questions about how that information is handled and protected. The risks aren’t hypothetical: as I reported last year, a breach at a third-party support provider for Discord exposed government ID images belonging to around 70,000 users.

Banking-based checks can be more privacy-preserving if they return only confirmation that someone meets the age threshold, rather than exposing financial information. But the important questions are what information each party receives, what gets retained, and whether the check can be linked to someone’s activity.

Facial age estimation can avoid uploading an identity document, but it still processes a sensitive image and makes an imperfect prediction. Ofcom acknowledges that some technologies can be wrong by a few years around age 16, so people near the threshold may face an additional verification check.

I would expect these checks to stop some underage access but not eliminate it.

Previous restrictions have been followed by workarounds, including increased VPN use, borrowed credentials, and migration to services outside the restrictions. The danger is treating a successful age gate as proof that children are now safe, when it might push them into less regulated spaces.

The effectiveness depends on how the checks are implemented. A VPN may help someone avoid a check triggered by their apparent location; it won’t, by itself, bypass an identity or facial check that is still required.

Similarly, Ofcom says matching a live image to an ID is intended to make it harder to borrow someone else’s document. We shouldn’t assume every workaround defeats every method. But Ofcom accepts that some motivated children will get through. The meaningful test is how much harm these measures prevent, weighed against the privacy risks and barriers they introduce— not whether every user has completed a check.

My personal preference is double-blind verification: a provider confirms that you meet the age requirement without learning which service you’re accessing, while the service receives proof of age without learning your identity. Proving you’re old enough shouldn’t mean revealing who you are.


Scammers don’t need to hack you. They just need you to click once. 

Malwarebytes Identity Theft Protection catches suspicious activity before it becomes a problem.

Hackers steal and publish data on 41,000 Homeland Security workers

30 October 2026 at 12:33
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In this article

  • Hackers published work details and internal group memberships for more than 41,000 DHS workers.
  • The data could enable targeted scams, harassment, stalking, or physical threats.
  • DHS employees should follow agency guidance, verify unexpected contact, and report threats to security.

A group of hackers calling themselves the Department of Peace says it stole and published the personal details of more than 41,000 people working for the US Department of Homeland Security (DHS). The department says it is aware of a potential breach.

The group, which also claimed the theft of contract documents from the DHS in March, gave the data to Swiss hacktivist maia arson crimew, who published it in collaboration with the transparency collective DDoSecrets. The latter also published the BlueLeaks data dump that listed law enforcement officers’ details in 2020.

The aim of publishing the data was to replace “anonymity with accountability,” DDoSecrets co-founder Emma Best said in an online statement.

According to TechCrunch, timestamps on the records suggest the data was taken around mid-August. The group said it had launched the attack in response to a July 17 statement by DHS Secretary Markwayne Mullin, in which he promised to “turn up the heat” with traffic stops.

What was stolen?

The data files published online, which the publishers have called “Icepick,” span staff at nearly 7,000 offices. They include the names, work email addresses, phone numbers, office addresses, job titles and membership in internal DHS groups. The employees impacted include almost 6,600 Immigration and Customs Enforcement (ICE) employees. ICE is the DHS unit responsible for immigration enforcement and deportations in the US.

The dataset also carried details of over 21,000 Customs and Border Protection (CBP) employees, along with information on people who work at the Cybersecurity and Infrastructure Security Agency (CISA).

The data dump revealed less information than the ShinyHunters’ FBI data heist in September, which reportedly contained Social Security numbers, emergency contacts, medical records and home addresses. Nevertheless, this is more than just a phone book of folks in the DHS.

For one thing, it doesn’t take much to cross-reference data. Reuters matched six DHS employees’ data to credit bureau records and breach data from a dark web intelligence platform. Online activists regularly use open-source intelligence (OSINT) to “doxx” people from very few clues, meaning that even a leak of basic identity information can put someone in danger. In fact, the creators of a separate searchable version say they added information through automated and manual research. So some details shown in that version may not have come from the data stolen from DHS.


Breaches happen every day. Don’t be the last to know.


The data in this case also included membership of groups within Active Directory, a Microsoft tool that contains identity information about computer users. Active Directory controls who can access different internal tools, services, and third-party software within an organization.

The files listed over 200 CBP users in a group that could access the facial recognition tool Mobile Fortify. Other groups reference a service called Penlink, which the company claims can track the location data of hundreds of millions of mobile devices.

According to the Guardian, job titles in the data dump show which agents were assigned to sensitive jobs such as special operations, surveillance, and undercover work.

How did they get the data?

The Department of Peace said that it got to the information via a single sign-on (SSO) service provided by identity company Okta. SSO is a prized target for hackers because a single authentication can get a user into many different workplace services and applications.

Okta says it has no evidence its data or systems were compromised, but that doesn’t rule out someone abusing a DHS account with stolen credentials.

DHS told reporters it was aware of a potential breach. One DHS employee whose data showed up in the breach told Reuters they hadn’t heard anything about it.

What DHS employees can do now

The leaked records include work contact details and internal group memberships. This information could help attackers create convincing messages or calls, and may expose some employees to unwanted attention or threats. DHS has warned about the risk of harassment, stalking, and physical harm. It is not yet clear whether the leak has led to specific threats or affected any operations.

If you work for DHS:

  • Follow security advice and instructions from the DHS.
  • Treat unexpected calls, emails, and texts about your role or colleagues with caution. Verify them through a contact method you already trust, and never share passwords or MFA codes.
  • Change any personal passwords you’ve reused for work, and turn on MFA where available. Follow your agency’s process for work accounts.
  • Report suspicious contact or threats to your agency’s security team. If you believe there’s an immediate danger, contact law enforcement.

Do you think your information might have been leaked in a data breach? Check out the Malwarebytes Identity Theft Protection service.


Someone’s got their eye on your personal information. Make sure it’s us.


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