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Why Intelligence Requirements Fall Flat and How to Fix Them with a Practical Priority Intelligence Requirements Framework

In this post, we examine why intelligence requirements often fail to drive decisions and how to operationalize Priority Intelligence Requirements to align collection, analysis, and action.

In modern security operations, the “more is better” approach to threat intelligence has failed. Teams are drowning in alerts, not because the tools aren’t working, but because they lack a defined “North Star” to tell them which signals actually matter. 

To move from reactive monitoring to proactive defense, you need Priority Intelligence Requirements (PIRs). 

What is a Priority Intelligence Requirement (PIR)?

Definition: A Priority Intelligence Requirement is a decision-support question that identifies a critical knowledge gap. It defines what an organization needs to know, why it matters, and which specific business decision the information will support.

What Are the Biggest Challenges in Implementing PIRs?

Most teams buy intelligence tools, connect their sources, and immediately hit a wall: What should we actually be looking for?

Without a requirements-driven intelligence model, programs typically suffer from three critical points of friction that teams face every day: 

1. Alert Parity: A low-level credential leak on a forum is treated with the same urgency as a targeted ransomware threat.
2. The “So What?” Gap: Analysts produce reports that leadership finds “interesting” but not “actionable”.
3. Analyst Burnout: Teams spend the majority of their time chasing “exploratory” data rather than defending the business. 

Requirements-driven intelligence changes the starting point. It moves the focus from “What data can we get?” to “What decisions do we need to make?”

The 3-Tier Intelligence Requirements Model: GIR, PIR, and SIR

To operationalize intelligence, you must understand its hierarchy. A PIR is the bridge between executive strategy and technical execution. We recommend structuring requirements across these three tiers:

1. General Intelligence Requirements (GIRs): The “Why”)

These are the big-picture risks that keep your CISO or Board up at night. They focus on trends and long-term posture.

Example: “How is the ransomware landscape evolving for the healthcare sector in 2026?”

Outcome: Informs budgeting and annual security priorities.

2. Priority Intelligence Requirements (PIRs): The “What”

This is the operational heart of your program. PIRs turn strategic concerns into specific, high-impact scenarios.

Example: “Which ransomware groups are actively targeting our specific supply chain partners?”

Outcome: Defines daily monitoring and escalation triggers.

3. Specific Intelligence Requirements (SIRs): The “How”

SIRs are the tactical “boots on the ground” that power your PIRs with granular data.

Example: “Monitor for [Specific Malware Family] indicators or [Specific Actor] infrastructure associated with Group X.”Outcome: Drives threat hunting and automated detection logic.

Why Should You Focus on Building at the PIR Level?

While you need the full hierarchy, your primary effort should live at the PIR layer.

General IRs are often too high-level to automate, and SIRs (technical indicators) change too quickly to manage manually. PIRs are the “Stable Middle.” They are broad enough to capture business risk but specific enough to map to a workflow. By building your program around a library of PIRs, you create a system that is:

• Machine-Readable: Easy to translate into platform automation.
• Stakeholder-Aligned: Written in language that leadership understands.

Action-Oriented: Designed to trigger a specific response every time they are “answered.”

How To Audit Your PIRs (The Stress Test)

Before you commit resources to monitoring, run each requirement through this three-point filter:

1. Is it tied to a decision? If we learn the answer today, what specifically changes in our defense?
2. Does it have an owner? Which specific stakeholder is accountable for acting on this information?
3. Is it time-bound? Is this requirement evergreen, or active during a defined risk window?

For a more comprehensive view of your full threat intelligence picture, take the Threat Intelligence Capability Assessment.

Frequently Asked Questions About Priority Intelligence Requirements

What is the difference between PIRs and general monitoring goals?
PIRs are decision-driven requirements tied to specific risks. Monitoring goals (like “watch the dark web”) describe activities without defining a clear outcome.

How often should PIRs be updated?
PIRs should be revisited when decisions are made, risks shift, incidents occur, or strategic priorities change.

Can small security teams implement PIR frameworks?
Yes. In fact, smaller teams often benefit most because requirements help prioritize limited resources.

How do you measure PIR effectiveness?
Indicators include reduced alert noise, clearer reporting alignment, faster investigations, and improved stakeholder satisfaction.

Join the Webinar: How to Build and Operationalize Priority Intelligence Requirements

Register to learn how to define actionable PIRs that stakeholders actually care about and align intelligence to real business decisions.

Register now for the webinar.

Note: Attendees will receive our exclusive “Priority Intelligence Requirements Starter Kit,” which features a practical workbook and a PIR library.

Begin your free trial today.

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The Language of Emojis in Threat Intelligence: How Adversaries Signal, Obfuscate, and Coordinate Online

In this post, we examine how threat actors use emojis across illicit communities, how these symbols function as a form of coded language, and why understanding this form of communication is increasingly critical for threat intelligence teams.

As threat actor activity continues to shift toward informal, fast-moving communication platforms such as Telegram and Discord, the way adversaries communicate is evolving. Emojis, often dismissed as casual or nontechnical, have become a meaningful part of that evolution.

Across illicit forums, messaging apps, and closed communities, emojis are used not just for expression, but for signaling intent, categorizing activity, and, in some cases, obscuring meaning from outsiders. For analysts, this introduces an additional layer of context that can influence how communications are interpreted, prioritized, and actioned.

Emojis as a Functional Layer of Communication

Within threat actor communities, emoji usage is often structured and repeatable.

Rather than replacing language entirely, emojis act as a functional overlay — reinforcing key concepts, highlighting important information, and accelerating communication in high-volume environments.

This is especially common in:

• Telegram fraud channels
  
• Phishing and carding communities
  
• Service marketplaces and access broker groups

In these environments, speed and clarity matter. Emojis allow actors to quickly scan messages, identify relevant content, and engage without parsing long text-based posts.

Common Emoji Categories and What They Signal

Flashpoint analysis of illicit communities shows that emoji usage tends to cluster around a set of recurring categories. While meanings can vary slightly by group, several patterns appear consistently.

Financial Activity and Monetization

Emojis related to money are among the most frequently used.

Common examples include:

• / — Profit, successful fraud, or payouts
  
• — Credit cards, carding activity, or stolen payment data
  
• — Banks or financial institutions
  
• — Cryptocurrency-related activity
  

These symbols often appear in sales posts, fraud logs, or success claims, helping actors quickly identify opportunities tied to financial gain.

Access, Credentials, and Compromise

Another cluster of emoji usage centers on access and account compromise, where symbols are used to signal the availability of credentials, successful intrusions, or control over compromised systems.

Examples include:

• — Credentials or account access
  
• — Successful breach or unlocked account
  
• / — Data exfiltration or transfer
  
• — Databases or collections of stolen data
  

In many cases, these emojis are used in combination with minimal text, allowing actors to advertise access or share results without detailed descriptions.

Tools, Automation, and Services

Emojis are also used to signal tooling and service offerings.

Examples include:

• — Bots, automation tools, or malware
  
• — Configuration, setup, or infrastructure
  
• — Toolkits or bundled services
  
• — Infrastructure, communication channels, or delivery mechanisms
  

These are commonly seen in phishing-as-a-service, SMS gateway services, and malware distribution communities.

Targets and Geography

Threat actors frequently use emojis to represent targets or regions.

Examples include:

• — Corporate or enterprise targets
  
• — Targeting or “hits”
  
• — Specific targets, drop locations, or points of interest
  
• — Global campaigns
  
• Country flags — Specific geographic targeting
  

This allows actors to signal targeting scope quickly, particularly in multilingual or international groups.

Urgency, Success, and Status

Some emojis are used to communicate momentum or importance.

Examples include:

• — High-value or trending activity
  
• — Verified success or working method
  
• — Urgent update or active campaign
  
• — Growth or increased results
  

These signals are particularly important in fast-moving channels where actors compete for attention.

Emojis as a Tool for Obfuscation

Beyond signaling, emojis are also used to evade detection.

Threat actors may substitute emojis for keywords associated with:

• Fraud techniques
  
• Financial activity
  
• Specific platforms or services

For example, replacing “credit card” with or “bank” with can help bypass basic keyword filters or reduce visibility in automated moderation systems.

When combined with slang, abbreviations, and multilingual phrasing, this creates a layered form of obfuscation that complicates large-scale monitoring efforts.

Building Identity and Reputation Through Emoji Patterns

Emoji usage is not just functional. It can also be behavioral.

Over time, actors often develop recognizable patterns in how they use emojis:

• Consistent combinations in sales posts
  
• Repeated formatting styles
  
• Unique ways of structuring messages

These patterns can serve as lightweight identifiers, helping analysts:

• Track the same actor across different channels
  
• Identify reposted or syndicated content
  
• Link activity between platforms

In ecosystems where aliases frequently change, these subtle patterns can provide additional attribution signals.

Cross-Language Communication in Global Threat Ecosystems

Illicit communities are inherently global, spanning multiple languages and regions.

Emojis provide a shared visual layer that allows actors to communicate core concepts without relying entirely on text. This is particularly valuable in:

• Large Telegram channels with international membership
  
• Cross-border fraud operations
  
• Decentralized marketplaces
  

For example, a combination of + + can communicate “global carding opportunity” without requiring a shared language.

This ability to compress meaning into visual shorthand helps scale operations and coordination across diverse actor networks.

Context Still Determines Meaning

Despite these patterns, emoji usage is not universal or fixed.

The same emoji can carry different meanings depending on:

• The platform (Telegram vs. Discord vs. forums)
  
• The specific community
  
• The surrounding text and context
  

For example, may indicate “high value” in one group, but simply “active discussion” in another.

For analysts, this reinforces the need to treat emojis as contextual signals, not standalone indicators. Accurate interpretation depends on understanding the broader communication environment.

What This Means for Threat Intelligence Teams

Emoji usage reflects a broader shift in how threat actors communicate toward faster, more visual, and more adaptive forms of interaction.

Flashpoint assesses that incorporating emoji analysis into intelligence workflows can enhance:

• Detection of emerging campaigns
  
• Identification of high-value activity
  
• Attribution and actor tracking
  
• Interpretation of intent and sentiment
  

While emojis alone are not decisive indicators, they provide an additional layer of signal that can strengthen overall analysis.

Supporting Security Teams with Threat Intelligence

Understanding how threat actors communicate down to the symbols they use provides critical context for identifying and interpreting emerging threats.

Flashpoint delivers intelligence that helps organizations monitor illicit communities, track evolving communication patterns, and translate raw data into actionable insights. Within the Flashpoint platform, analysts can search across environments like Flashpoint Ignite and Echosec using emojis alongside keywords—enabling more precise discovery of relevant conversations, signals, and emerging activity that might otherwise be missed.

This approach allows teams to capture nuance in how threat actors communicate, improving detection, attribution, and overall situational awareness.

To learn how Flashpoint can support your team with real-time intelligence and analysis, request a demo.

Begin your free trial today.

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Forrester Threat Intelligence Landscape: Key Takeaways for Security Leaders

Key insights from Forrester’s External Threat Intelligence Service Providers Landscape, Q1 2026 and what they mean for security teams.

Forrester recently published The External Threat Intelligence Service Providers Landscape, Q1 2026, an overview of 34 vendors in the external threat intelligence market — defining market maturity and outlining key dynamics and use cases.

For security and risk leaders, the report offers a clear picture of how the market is evolving and where organizations should focus as they evaluate and operationalize threat intelligence.

The Market Has Moved Beyond Undifferentiated Data Collection

One of the clearest takeaways from the report is how significantly the market has matured.

Threat intelligence is no longer simply about collecting indicators or monitoring feeds. The expectation is now:

• Contextualized analysis
• Relevance to specific business risks
• Direct applicability to detection, response, and decision-making

In our experience, turning data into action is among the most pressing challenges for security leaders. At RSA Conference 2026, Flashpoint introduced new capabilities designed to address this gap by connecting adversary activity directly to business priorities, assets, and investigations.

Intelligence Is Only Valuable When It’s Operationalized

The report also calls out a central challenge: gaps in operationalizing intelligence and aligning it to business context.

Forrester notes, “Gaps in operationalizing intelligence and aligning it to business context are the primary challenge in this market. As the industry shifts from static IOCs to TTPs, scaling operational use becomes difficult when intelligence is not tightly integrated into existing detection, response, and investigation workflows.”

This reflects what we consistently see across teams:

• Intelligence exists, but sits outside workflows
• Insights don’t map cleanly to assets, users, or priorities
• Teams spend time interpreting instead of acting
  

This alignment of collection and operationalization is defining the next phase of the market.

AI Is Accelerating, But Not Replacing, Intelligence Workflows

Another key theme is the role of AI.

The Forrester report points out, “The main trend in this market is agentic AI being embedded into threat intelligence workflows to improve effectiveness and efficiency… While AI is reshaping the threat intelligence industry, human expertise remains essential to interpret intelligence, apply it to an organization’s unique risk profile, and design, validate, govern, and maintain even highly automated systems over time.”

This balance is critical.

AI is improving how teams operate day to day. Our customers largely credit AI for optimizing:

• Correlation across disparate signals
• Speed of triage and enrichment
• Detection engineering and threat hunting
  

At the same time, customers do not believe that it can replace:

• Contextual understanding of adversaries
• Business-specific risk interpretation
• Decision-making under uncertainty
  

Security teams that treat AI as a force multiplier tend to see the most impact. We explore this further in our recent work on AI and threat intelligence.

Where Flashpoint Fits Into The Threat Intelligence Landscape

In The External Threat Intelligence Service Providers Landscape, Q1 2026, Flashpoint self-reported the extended use cases of fraud, financial abuse, counterfeiting, and piracy, threats targeting physical assets, and vulnerability and exposure prioritization as the top three use cases for which clients select them.

From our perspective, the direction outlined in the report closely aligns with how we see the market evolving. Flashpoint is designed to operationalize the capabilities described in the report by linking adversary activity to business context, assets, and decision-making workflows.

From our experience as the largest private provider of threat intelligence, effective threat intelligence today requires:

• Primary source collection at scale: Direct access to adversary communications, illicit marketplaces, and closed communities — not just aggregated feeds
• Contextualized, finished intelligence: Analysis that connects activity to real-world impact across assets, people, and operations
• Operational integration: Intelligence that maps directly into workflows and investigations
• Cross-domain visibility: Coverage that spans cyber, physical, and geopolitical risk — not treating them as separate problems

What Security Leaders Should Take Away

Based on our experience working with security teams, we see a few consistent priorities for those evaluating threat intelligence providers:

1. Prioritize outcomes over inputs: The volume of data matters less than its relevance and usability
2. Look for operational alignment: Intelligence should integrate into detection, response, and investigation workflows
3. Evaluate context, not just coverage: Breadth of collection matters — but depth of analysis is what drives decisions
4. Plan for convergence: Cyber, physical, and brand risks are increasingly interconnected
5. Treat AI as an accelerator, not a replacement: Automation improves scale, but expertise drives impact

Final Thoughts

We believe Forrester’s overview reflects a market that is maturing quickly, but highlights the continued need for security teams to focus on turning intelligence into action.

For organizations evaluating providers, the question is not solely “Who has the most data?”

Organizations must also consider “Where does that data come from, and who can help us make better decisions, faster and with confidence?”

To see how Flashpoint supports this in practice, schedule a demo.

Required Disclaimer

Forrester does not endorse any company, product, brand, or service included in its research publications and does not advise any person to select the products or services of any company or brand based on the ratings included in such publications. Information is based on the best available resources. Opinions reflect judgment at the time and are subject to change. For more information, read about Forrester’s objectivity here.

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Connecting Threat Intelligence to Decision-Making: How Flashpoint Is Operationalizing Intelligence in 2026

At RSA Conference 2026, Flashpoint introduces new capabilities that enable security teams to move from visibility to defensible action by connecting adversary activity to business priorities, assets, and investigations.

Most organizations are not lacking visibility, but they are drowning in large volumes of information that are difficult to prioritize and even harder to tie back to clear action. In practice, this creates a familiar problem.

They can see what vulnerabilities exist.
They can track threat activity.
They can monitor alerts across their environment.

But the questions they struggle to answer are more important:

Which of these exposures actually matter?
What do we fix first — and why?
How does this activity translate to risk for the business?

As a result, teams fall back on patching cycles, compliance requirements, or best-effort prioritization and are left making decisions based on incomplete context.

This gap between data and decision-making has become one of the most persistent challenges in modern security operations.

At RSA Conference 2026, Flashpoint is sharing how we are addressing this gap directly — connecting adversary activity to assets, investigations, and defined business priorities so teams can make more consistent, defensible decisions.

“The industry has reached a tipping point where security teams are drowning in data that fails to align with their most important business requirements and decisions. Visibility alone is no longer a victory; it’s a baseline. By connecting underground adversary activity to an organization’s specific attack surface and strategic requirements, Flashpoint is raising the bar beyond passive observation. We are enabling defenders to stop asking ‘what do we own’ and start answering ‘what do we fix first, and why,’ turning raw data into an engine for risk reduction at speed.”

Josh Lefkowitz

What Flashpoint is Showcasing at RSA Conference 2026

Flashpoint is introducing a set of capabilities designed to connect threat intelligence directly to business risk, assets, and investigations:

• Threat-informed External Attack Surface Management (EASM)
• Business-Aligned Priority Intelligence Requirements (PIRs)
• Managed Attribution browser for anonymous investigations

Together, these capabilities enable organizations to move beyond passive monitoring and toward intelligence-driven action.

What Is Threat-Informed External Attack Surface Management (EASM)

Most organizations maintain an inventory of their external assets, but prioritizing them is a persistent challenge. Traditional EASM tools identify what you own but often fail to answer the critical “so what?”. Without contextual risk, prioritization is often driven by static severity scores, patch cycles, or compliance requirements rather than real-world attacker behavior. As a result, teams are left managing stale data through manual CSV uploads and struggling to determine which exposures actually matter.

Flashpoint’s EASM module transforms this stream of exposure data into a prioritized action plan. It continuously discovers a customer’s external attack surface, including domains, subdomains, and IP addresses, and automatically maps this live inventory directly to Flashpoint’s industry-leading vulnerability intelligence.

This allows security teams to:

• Maintain a Dynamic Inventory: Eliminate manual uploads and stale CMDB exports with an always-current map of internet-facing assets.
• Contextualize Risk Immediately: Go beyond simple asset discovery by mapping the specific software running on each asset to known vulnerabilities, including pre-NVD findings.
• Prioritize with Precision: Connect the asset to the actual risk, showing teams not just their external exposure, but where they are truly vulnerable and what needs to be fixed first.

By layering deep vulnerability intelligence onto live asset discovery, Flashpoint enables defenders to move from reactive analysis to proactive, intelligence-driven risk reduction.

Why Priority Intelligence Requirements (PIRs) Are Foundational

Many intelligence teams operate without a formal structure that defines what their work is intended to support.

In day-to-day operations, this results in:

• Reactive investigation of incoming alerts
• Reporting driven by the availability of information rather than the need
• Difficulty demonstrating how intelligence outputs influence decisions

Priority Intelligence Requirements (PIRs) are designed to address this, but in many organizations, they are not integrated into operational workflows.

In May, Flashpoint is introducing in-platform Intelligence Requirements to formalize this structure and embed it directly into the way teams work.

Alerts, investigations, and reporting can be tied to defined requirements, allowing teams to:

• Focus on activities that directly align with defined business risk priorities
• Maintain consistency in what is tracked and reported
• Provide a clearer justification for the intelligence work being done

This creates a more structured intelligence program. Instead of producing outputs based on what is observed, teams can align their work to defined objectives and decision-making needs.

Enabling Safe, Scalable Investigations with Managed Attribution

Accessing adversary-controlled environments such as forums, marketplaces, and encrypted platforms is a core part of many intelligence workflows.

However, doing so safely requires careful setup. Analysts typically need to:

• Use isolated infrastructure
• Manage attribution and identity exposure
• Avoid introducing risk to internal systems

This creates operational overhead and can slow down or limit investigation.

The new anonymous browser capability within Flashpoint Managed Attribution is designed to address this by providing a non-persistent, isolated environment for research and immediate triage. This removes setup friction and allows analysts to move immediately from detection, to investigation, to deeper analysis in the same environment.

Analysts can:

• Access underground communities
• Open suspicious links or files
• Engage with threat actors

Without exposing their identity or internal infrastructure.

By removing the need for manual setup, this allows analysts to move directly into investigation while maintaining operational security. 

See it at RSA Conference 2026

Security teams are being asked to do more than identify threats. They are expected to prioritize, act decisively, and justify those decisions.

That becomes difficult when the inputs — vulnerabilities, alerts, threat reporting — are not clearly connected to each other or to the business.

​​Intelligence needs to be tied to assets, aligned to defined priorities, and usable in day-to-day workflows. That’s the focus of Flashpoint’s updates this year.

At RSA Conference 2026, we’ll be walking through how this works in practice—how teams are connecting adversary activity to what they own, what matters, and what they do next. Flashpoint will be sharing more on these new innovations, including threat-informed EASM, in-platform Intelligence Requirements, and the Managed Attribution browser.If you’re attending, stop by Booth S-3341 to see how teams are moving from visibility to action. For a personalized demo, schedule a meeting with us.

Frequently Asked Questions

What is Flashpoint showcasing at RSA 2026? 

Flashpoint is showcasing how its primary-source threat data connects directly to business assets and priorities. At the booth, attendees can get a sneak peek of the upcoming in-platform Priority Intelligence Requirements (PIRs), which formalize how security teams tie investigations to business risk. Flashpoint will also be discussing the upcoming general availability of threat-informed EASM for asset discovery and risk prioritization, alongside the Flashpoint Managed Attribution browser, designed for secure underground research.

What is Flashpoint Threat-Informed EASM? 

Flashpoint External Attack Surface Management (EASM) goes beyond simple asset discovery by automatically mapping your external footprint to our industry-leading vulnerability intelligence. This allows teams to prioritize remediation by identifying which software versions are actually running on key assets, flagging critical risks often missed by public databases.

How do Flashpoint Priority Intelligence Requirements (PIRs) help security teams? 

Flashpoint PIRs provide a formal in-platform structure that ties security alerts and investigations to specific business risks. This helps teams move away from reactive “activity-based” work and toward “decision-based” intelligence that is defensible to executive stakeholders.

What are the benefits of the Flashpoint Managed Attribution browser? 

The Flashpoint Managed Attribution browser allows threat analysts to safely research the web using a disposable, anonymous environment. This prevents the analyst’s identity from being exposed and protects the corporate network from malware while conducting underground research.

How does Flashpoint’s new offering support a Continuous Threat Exposure Management (CTEM) framework?

Flashpoint facilitates the CTEM lifecycle by providing the primary source data necessary to move beyond traditional point-in-time scanning. EASM enables organizations to start focusing on the specific vulnerable software and high-risk exposures that threat actors are actively targeting.

Begin your free trial today.