World Cup 2026: watch out for these scams | Kaspersky official blog
The World Cup attracts a great many fansΒ β but also a great many scammers. While millions of fans tune in to watch the matches, cybercriminals are hard at work trying to get at their money and personal data. In fact, weβve already flagged more than 336 fake websites designed to look exactly like the official World Cup page! As the biggest sporting event of the year heats up, here are the top red flags you need to watch out for.
Totally Legit Free Streams (No Scam)
Scoring a seat at WC26 has turned into quite the mission. Soccer fans are furious over ticket prices, which have officially been dubbed the highest in World Cup history. On top of lodging and travel costs, the situation is made even worse by Americaβs stringent immigration policiesΒ β where referees, team staff, and even players have faced major visa and entry headaches. But fans still want to watch the games, and thatβs exactly where fake streaming platforms step in to βhelpβ.
Hereβs how the scam plays out: cybercriminals set up fake websites promising free access to World Cup match streams. But the moment you click Watch Now, youβre prompted to sign up and then pay for βlifetime accessβ to the entire tournament. In the example below, theyβre asking for cryptocurrencyΒ β which is still a bit unusual, since scammers typically prefer good old-fashioned bank cards.
An example of a fake video streaming website requiring users to register and pay with cryptocurrency to watch all World Cup 2026 matches
Fans who are desperate to catch their favorite teams live risk losing not just their money, but also their personal data, which hackers can later weaponize in targeted phishing attacks.
A losing bet
Match result predictions and sports betting always skyrocket in popularity during the World Cup, and scammers waste no time cashing in on the trend. And behind the flashy slogans lie classic scam tactics.
Take this beautifully designed Spanish-language website. To sign up, it demands a massive amount of personal information, including your full name, national ID number, email address, and phone numberΒ β and, of course, it asks you to create a password. If a victim uses the exact same password for multiple accounts, theyβre essentially handing the keys to their digital life over to cybercriminals.
To guess match outcomes on this site, you have to hand over way too much personal infoΒ β everything short of biometrics
Another site, specifically targeting users in Colombia, turned the sign-up process into a paid ordealΒ β and it features every trick in the book.
- To βverifyβ your profile, youβre forced to use WhatsApp under the guise of avoiding legal complications.
- Before your account is activated, you must make a deposit. This means sending 100Β 000 Colombian pesos (about $29) to a specified account and texting the receipt to an βadministratorβ on WhatsApp.
- Next, youβre told to wait 12 hours for the βadministratorβ to manually activate your profile.
- Only after all of this do the scammers tell you can place unlimited bets (of course not true).
These scammers built a whole website, but they do all their business over WhatsApp. Thatβs a red flag!
In many countriesΒ β including ColombiaΒ β sports betting is strictly regulated. Only a handful of licensed operators are legally allowed to run these sites, and users are required by law to verify their identity. Because of this, these shady workarounds can look tempting to people who love to gamble but donβt want toΒ β or canβtΒ β go through the official verification process.
Unfortunately, the scammers always win in this scenario. They walk away with your initial deposit and every single bet you place on their site. At the end of the day, their only real goal is to drain their victimsβ wallets for as much as they possibly can.
Discounts for collectors!
The World Cup isnβt just about the matches; it also drives record-breaking sales of collectible merchandiseΒ β stickers, scarves, team jerseys, official match balls, and more. Naturally, plenty of scammers are eager to get a piece of that action.
Take a look at this website offering βexclusive, limited-editionβ stickers and albums. Notice anything suspicious?
Check out those prices: everything is heavily discounted, even though the tournament is in full swing. All it takes is a quick price check against the real deal to spot the trap. In the screenshot above, the scammers are charging 67 euros for a sticker collection. On actual online marketplaces, that exact same set goes for at least twice as much, and on the official Panini website, itβs three times the price.
Fake websites mimicking popular sporting goods stores also offer to sell you shin guards, socks, jerseys, and any other gear. Of course, youβll never see the merchandise, and youβll lose both your money and your bank card details.
When theyβve absolutely no intention of delivering any products, they can easily offer massive discounts and free shipping
Deals that seem too good to be true are one of the biggest red flags. To make matters worse, with the help of AI, fake websites now look just as professional as the real ones, making them harder than ever to spot. Thatβs why we recommend installing our security suite before you start shopping online. It blocks phishing sites in real time and uses the Safe Money feature to keep your financial data secure.
Soccer by mail
Another attack strategy involves spam campaigns centered around the World Cup. In one email, our experts uncovered an ad for a soccer analytics and betting-tips service. It uses the classic high-pressure playbook: βONLY 10 SPOTS AVAILABLEβΒ β so hurry up before they run out! Naturally, access comes with a price tag: AU$200.
This scheme targets fans who are into sports betting, and paying for these types of services usually ends one of two ways for them: they either lose their money with zero guarantee of getting actual predictions, or get sucked into an even deeper, multi-step financial trap.
How to avoid falling for the scams
Across all these scenarios, the World Cup is just another convenient pretext for cybercriminals. Once the tournament wraps up, theyβll most certainly pivot back to their usual tricks β like fake job offers or Telegram phishing scamsΒ β until the next Olympics or soccer tournament rolls around and they switch right back to sport.
Our research consistently shows that online fraud has evolved into a massive illegal enterprise. You arenβt just up against lone scammers anymore; youβre dealing with large criminal networks. When it comes to defense, the best approach is a proactive one. By installing Kaspersky Premium, you can safeguard all your devices from malware, phishing, spam, and malicious or lookalike websites. Plus, the included Kaspersky Password ManagerΒ will generate unique complex passwords, securely store your sensitive dataΒ β like documents and bank cardsΒ β and stop you from auto-filling your credentials on fake sites.
- Watch the games only on legitimate streaming platforms. Donβt trust fake reviews and never enter your bank card information on unverified sites. Keep an eye out not just for sketchy streaming websites, but also for fake IPTV apps. As weβve covered in detail before, scammers frequently use these to infect your devices with Trojans.
- Shop smart. The best way to avoid getting ripped off is to buy merchandise exclusively through official channelsΒ (where you wonβt see suspiciously deep discounts), or simply buy your gear in person at official retail locations.
- Donβt click suspicious links. If a deal thatβs too good to be true lands in your inboxΒ β whether itβs exclusive betting tips or anything elseΒ β just ignore it and hit delete.
- Avoid logging in through Telegram bots. At the very least, this saves you from future headaches and annoying spam. At best, it keeps your account from being hijacked and your crypto from being stolen.
- Switch to passkeys wherever possible. Unlike traditional passwords, which are easily stolen and can be typed into any fake login page, a passkey is cryptographically tied to a specific website and wonβt work on a phishing page. Kaspersky Password ManagerΒ can easily store and sync your passkeys across all your devices.
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