Your client is no longer just buying your security advice. They’re auditing whether you live by it.  That was a clear message from my exclusive interview with Heather MacDonald Alford, an MSP finance specialist and owner of Counting Creators.  Heather’s exactly the kind of customer MSPs should be paying attention to. She’s informed, commercially minded, and willing to challenge vendors to […]

The post Cyber-Aware Customers Are Raising the Bar for MSPs and Other Vendors  appeared first on Heimdal Security Blog.

MSPs spend too much time talking to other MSPs and not enough time talking to the people they’re supposed to serve.  That’s Paul Croker’s view of some of the channel’s biggest growth problems.   While most industry events bring technology professionals together, they rarely put them in the same room as the business leaders making […]

The post Breaking the MSP Echo Chamber: The Power of Community appeared first on Heimdal Security Blog.

Cybersecurity failures now happen beyond the OSI stack. Faulty governance, the human factor, and AI tools create new attack surfaces. After seven years working across cybersecurity, cloud infrastructure, and Zero Trust architecture, Jayal Yadav explains how we got here and what organizations still get wrong. “The original seven layers of the OSI model still matter. […]

The post The OSI Model and Its Two Missing Layers appeared first on Heimdal Security Blog.

Your biggest customer loves you. Three years together. They trust you, pay on time, and refer others. From where you sit, that’s loyalty. From where a buyer sits, that’s a $$$ discount on your exit. This perception gap kills more MSP deals than bad financials. Sam Levy saw it constantly when he led tech mergers […]

The post When Buyers Discount MSPs With One Big Customer appeared first on Heimdal Security Blog.

Ross Brouse has a name for what he sees every day. The Frankenstack. “The lack of operational simplicity comes from piling on tools, building that Frankenstack, as I call it,” says Brouse, President and COO of Continuous Networks, an MSP serving healthcare clients. He’s watched it happen over and over. MSPs go to a conference, […]

The post Tool Sprawl Taxes Your Business More Than You Think appeared first on Heimdal Security Blog.

Many MSPs want to grow, but internal complexity often holds them back. In this guest article, Portland, a Heimdal partner, breaks down how fragmented systems and unclear value messaging can quietly erode profits, compliance, and trust – and how to fix it.  The “system bug” holding MSPs back “Stop talking about technology. Start talking about […]

The post Is Your Tech Stack Killing Profitability? The Silent Bug Crippling MSP Growth appeared first on Heimdal Security Blog.

Your senior analyst stares at alert number 47. It’s not even lunch. Another “suspicious login detected.” They switch to the third dashboard of the morning, cross-reference the user activity, and confirm what they already knew. Bob from accounting is working late again. Meanwhile, three dashboards over, actual lateral movement is happening on a client’s network. […]

The post Agent Fatigue Is Real and Your Security Stack Is to Blame appeared first on Heimdal Security Blog.